zondag 25 mei 2008

The Blue Tit Syndrome



The Blue Tit Syndrome from llx on Vimeo.
The Blue Tit Syndrome (48:17)

THE BLUE TIT SYNDROME
OR HOW TO STEAL AND GET AWAY WITH IT.
by Ludo Luykx and Steve Brouwers
Original design doesn’t exist yet original contexts are created with every design. Strong design reproduces itself. So make sure your work will be copied!
Using “the blue tit - syndrome” a phenomenon in nature that claims that evolutionary ideas with certain species seemingly happen all over the world simultaneously. We’ll prove that every graphic-designer is a thief. We’ll talk about originality, or rather the impossibility of being original in a world where all our tools encourage us to copy and paste.
We say it ‘s ridiculous to use interesting ideas only once and we whole-heartedly disagree with Albert Einstein; "The secret to creativity is knowing how to hide your sources."
We promise to be controversial, funny and above all, inspiring.
Let’s copy and don’t be shy about it.
bron: Promax/BDA


nozap

1 reacties:

nozap zei

Hope you like it. Bagger proves to me that their is still a certain level of originality around.

 
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